TMC
2012-08-01 08:48:07 UTC
http://www.washingtonpost.com/blogs/tv-column/post/olympics-clocks-huge-ratings-while-the-trashing-of-nbc-becomes-a-popular-sport/2012/07/31/gJQAE3EnNX_blog.html
As Lisa de Moraes notes, a massive primetime audience delivers big
ratings and big bucks to NBC — something it wouldn't have if big
Olympic events were shown live around the clock. "Broadcast the London
Games live, and NBC's ratings plunge, its ad revenue takes a nose-dive
— and we're in for many more seasons of 'Love in the Wild,'" she
writes. PLUS: Twitter complainers represent a very tiny minority.
http://sportsonearthblog.com/2012/07/31/nbc-is-ignoring-twitter-diehards-and-rightfully-so/
As Lisa de Moraes notes, a massive primetime audience delivers big
ratings and big bucks to NBC — something it wouldn't have if big
Olympic events were shown live around the clock. "Broadcast the London
Games live, and NBC's ratings plunge, its ad revenue takes a nose-dive
— and we're in for many more seasons of 'Love in the Wild,'" she
writes. PLUS: Twitter complainers represent a very tiny minority.
http://sportsonearthblog.com/2012/07/31/nbc-is-ignoring-twitter-diehards-and-rightfully-so/